CURVE ENHANCING CORSETS CAN BE FOUND HERE
Evans have certainly pulled a fantastic line up for its spring collection.
The latest 2010 campaign for the company — which caters to sizes 14 to 32 — takes its inspiration from Peter Lindbergh’s 1990 cover for Vogue, featuring a supermodel jackpot of Christy Turlington, Naomi Campbell, Linda Evangelista, Cindy Crawford and Tatjana Patitz.
Twenty years on, Evans’ updated version stars a cluster of curvy beauties — Britney Vecchio, Hayley Morley (of Mark Fast catwalk fame), Crystal Renn (the face of the brand), Amber Tolliver and Peeky — in a clean, simple shot that the brand calls “aspirational yet accessible.”
“These supermodels of the ‘plus’ industry are making you forget their size,” Gary Dakin, vice-president of Ford Models, said in a press release.
“It is women like these that are going to knock down the final barriers, showing that they are some of the best at what they do by modeling for some of the key opinion formers and brands within the fashion world.”
Hear hear. I love the simple, sophisticated aesthetic, with the girls looking gorgeous in jeans, white tees and on-trend fitted tuxedo, military and leather jackets.
Fashion e-tailer ASOS has just launched a new curves section to the site with items ranging from 20 to 26, which is great news for fashion concious plus size women. They already designed clothing for size 18 but this development is fantastic and I’m hoping that other retailers see sense and stop thinking size 16 is the end of the line when it comes to stylishly dressing.
The collection is relatively small at the moment, but I can understand why with the current climate, they need to judge the popularity and success of the clothing. My favourite peices are the ones below. The website states that this collection is “Trend led collection for sizes 20-26 featuring all the key peices you will need for the season. The price range is fab, starting at £6 for a vest to the maximum price of £100 for a long length leather jacket.